About
Patrik Shields
I'm a product designer who makes premium physical products for brands that care about the details. I've spent my career at the intersection of design, materials, and manufacturing — working on projects where the quality of the object is the entire point.
Previously, I ran Naimakka Outdoor Design and collaborated with brands including Volvo Cars, Parajumpers, and Victorinox. For Victorinox, I designed a paracord watch strap that is still being sold today as part of their I.N.O.X. line.
My work sits in a specific space: products that look exceptional, are built from uncompromising materials, and are engineered to actually ship. Not concepts. Not renders. Real things that people hold, wear, and use — and that justify their price through honest material quality and manufacturing integrity.
Design philosophy
Good product design isn't about making things look expensive. It's about choosing the right material, the right construction, and the right finish — then resolving every detail until nothing feels arbitrary.
I design for longevity. Overkill materials when they improve feel. Premium finishes when they improve trust. And always with a clear path to manufacturing, because a product that can't be made doesn't exist.
Selected clients
Let's talk.
If you have a product that needs to feel as good as it looks, I'd like to hear about it.
Get in touch